Thursday, December 29, 2016

Ben Mezrich – The Resilience of Writing

“When I was a struggling writer, before I wrote my first book, I got 190 rejection slips.”

He taped them to the walls like a serial killer.

“My wallpaper was rejection slips.”

“What was the worst one…,” I asked Ben Mezrich, a New York Times bestselling author. Over the past five or six years, I’ve probably read all of his books. He wrote “Bringing Down the House,” which became the movie “21”. He wrote, “Accidental Billionaires,” which became “The Social Network” where Jesse Eisenberg played a seemingly evil Mark Zuckerberg.

The New Yorker sent him just a page with the most powerful word known to man.

“It was just, ‘No,’” Ben said, “I was rejected by a janitor at a publishing house because I sent a manuscript to an editor who was no longer working there and the manuscript ended up in the trash can. A janitor took it out of the trash, read it and sent me a rejection letter.”

That was his big chance. Not Ben’s.

The janitor.

“I’ve never wanted to write a book,” Ben said. “I wanted to write. I wanted to write a hundred books.”

I was interviewing him about, “The 37th Parallel: The Secret Truth Behind America’s UFO Highway.”

They found these cows in the 70s. It looked like they were sliced with a laser. They had perfect slices of circles in their abdomens. Like pancakes. And they were completely drained of blood.

The FBI investigated.

There was no mess. No blood spill.

Then pilots started seeing UFOs. Ben says if a pilot sees a UFO now, they’ll get fired for reporting it.

So I asked him, “Isn’t there a freedom of information act?”

“They’ve tried,” he said. “But they didn’t even admit Area 51 existed until a few years ago. So, no. They don’t have to release that information.”

People lose their minds looking for answers. Questioning can be interrogative or art. Answers birth more questions. And the space between answer A and question B is just space.

And that’s where Ben’s books are created.

“I only go into the stories where it’s larger than life or something happens,” Ben said. “What leads up to that incredible moment? What leads up to Facebook being a billion dollar company or what leads up to a guy suddenly believing in UFOs?”

I asked about his writing process. And selling process.

“I write by page not by time,” he said.

If he’s writing a 300 page book, he does this:

  • Step 1: introduce characters
  • Step 2: introduce love interest
  • Step 3: introduce what they’re trying to achieve / their goal (You’re starting off with the obstacles.)

That’s part 1.

  • Step 4: “At the end of 100 pages something happens — something that makes it very difficult for the characters to achieve their goal.”

Ben said, “When I’m interviewing people, I’m thinking of their lives as chapters.”

Interviewing is part of Ben’s writing, but it’s also part of his selling process. He won’t write a book that won’t sell.

“How do you know?” I asked.

“Usually, I speak to the main character enough to get a book proposal,” he said. “Then I do all that research. Then I do an outline (very specific, in fact, I know how many pages each chapter is. It’s like a skeleton. It’s very severe.)”

My dreams don’t have skeletons.

They usually look like boneless blobs or liquid sliding downstream. Direction over details. That’s what Scott Adams, the creator of the Dilbert told me.

I get stuck because I want to do everything at once. I want to read every book, go for a walk, fly around New York City, interview Carly Simon, Edward Thorpe, Carrie Fisher (who I’m sad I missed sharing her stories with you… we were going to meet when she returned from the UK). I want to spend time with my daughters, begin and win at all my dreams, but I also want to do nothing.

Sometimes I get so worked up dreaming of the millions of directions I could fly that I forget to take off.

But it’s ok.

Because I have something to write about. I have a connection with you. Something to share. Something that makes us the same kind of human: ambitious, terrified, curious.

We want to be all in.

We want to be creatures of resilience.

 

Links and Resources:

Also mentioned:

The post Ben Mezrich – The Resilience of Writing appeared first on Altucher Confidential.



from Altucher Confidential http://ift.tt/2hRwhaa via website design phoenix

Wednesday, December 28, 2016

The Unique Bill Murray Technique for Saying “YES”

I can’t say “No”.

If people ask me for something, it’s really hard for me to balance their needs with my own.

Like, if I need to spend time with my kids. Or I need to read or work on writing or business. But people are asking me to do X, Y, or Z.

This is why I had to write a book, “The Power of NO“. Because of my many problems saying no and taking care of myself.

But then Bill Murray taught me by example how to say “Yes”.

The Four Layers of No

LIE: 

At first I would lie to people if I said “no”. Like: “I broke my leg so I can’t go to your wedding.” Yes, I’ve said that.

SILENCE: 

Then I would just not respond to people. I’m going to use the wedding example again.

I lost my best friend because I couldn’t say “no” to him when he invited me to his wedding.

So I just never responded. He called, he wrote, he asked, “I don’t understand,” he said. And I just never responded. I kept feeling more and more guilty. We haven’t spoken since. I’m sorry.

EXPLAIN: 

Then I’d try to give an explanation. “I can’t go to your wedding because I’m having a hard time getting through a divorce.”

Which is a rationale I gave ten years ago to one invitation. But those people are not my friends now either.

And there’s never a point where they can explain why they are not my friends. They just hate me.

People tell me: Well they weren’t good friends in the first place.

Which is nice to hear, and makes me feel good to think about. But then I’m sad I can’t talk to them anymore anyway.

NO: 

The fourth layer of “No”, and the only one that really works for me is to just say “No, I can’t do that.”

No explanation needed. I don’t need to argue my case in the court of friendship.

Does this work?

Not really. People still get upset. And I still feel bad. But it’s the quickest and sharpest.

It’s a hard world: people want your time from 6 in the morning to ten at night. They want their demands and needs met. They want your hands on their dirty messes.

This is cynical. So let me put it another way.

When you say the right “No” it gives you the air to find your very personal and important “Yes”.


Bill Murray says “No” to most things. People ask him to act in a movie. 99% of the time he says, “No”.

People ask to take their picture with him. He says No. People ask to partner with him on their restaurants. He says No.

Does it mean he’s selfish? Of course not. You can’t be selfish if the things you say “Yes” to are unique to you and uniquely change the world in the way only you can do.

This is the essence of choosing yourself. Not to be selfish.

Only when you unravel and reveal the very unique YOU, can you have impact on the world. Having impact today changes the future tomorrow.

Here is a Bill Murray yes:

One time he was in a cab for an hour long drive.

He started (like he does) talking to the cab driver. He asked the driver what he does when he’s not driving a cab.

“I like to play the sax”.

“How often do you practice?” Bill said.

“Not very often. Busy driving this cab.”

“Where’s the sax now?”

“In the trunk.”

Bill told the cab driver to pull over. Bill said, “Guess what. I know how to drive a car also.”

They got out and Bill said, “Get the sax”.

Then they switched places. Bill drove the rest of the ride.

The cab driver sat in the back and played the saxophone for an audience of just one, the new driver.

This is a Bill Murray “YES”.


How often can you take a moment in time and sculpt that moment into a beautiful work of art.

Art that has your unique signature all over it.

“Yes” you can.

The post The Unique Bill Murray Technique for Saying “YES” appeared first on Altucher Confidential.



from Altucher Confidential http://ift.tt/2hNEdJz via website design phoenix

Tuesday, December 27, 2016

Ep. 200: Scott Adams – How to Use Mass Persausaion Techniques to Become President of The United States

Scott Adams, the creator of Dilbert, knows the answer and has known it for years.

So I called him and asked. I needed to know. He told me how Trump won. And he told me how anyone can use these persuasion techniques to improve their lives.

What if you can get people to do whatever you want just by using the right words and subtly hypnotizing everyone you meet?

It sounds like a science fiction novel. But it’s true. It’s what happened, and it happens every day. Who are the victims? You’re the victim.

Scott Adams predicted in September 2015(!) that Donald Trump would become President because, “he is the best master persuader I have ever seen.”

Scott Adams trained as a hypnotist and master persuader for years.

“Once you realize that everyone is completely irrational,” Scott Adams told me, “your life gets a lot easier.

“You can start to use the principles behind this to see why people really do things, as opposed to using rational facts, and then use that to your advantage.

“Understanding that people are irrational has made my life a lot better.”

But how did he predict a year and a half ago that Trump would win? I needed to know how. And how I could do it.

Trump was the unlikely choice to be President. Just like Scott was the unlikely choice to be one of the world’s most popular cartoonists with Dilbert.

But we can all learn the skills that Scott learned.

Scott heard a story that made him want to change his life in his 20s. His mother had delivered birth to his sister without the use of anesthetics.

She was hypnotized. “She felt no pain,” Scott said.

So Scott, in his 20s, learned all the techniques of hypnosis.

“You mean,” I said, “You can take a gold watch and swing it in front of their eyes and make them do what you want?”

“That has never happened,” Scott said, “Except in movies.

“What you learn is that basically everything people do is completely irrational. And then they rationalize it later.

“Like, they might say they voted for Trump because of his policies but this is just a rationalization. Everyone is irrational and everyone is subject to persuasion.”

Everything seemed against Trump. But somehow he beat 16 candidates in the primaries and one big candidate in the election.

And, Scott says, all the theories as to why he won have been wrong.

So I called him up and asked him what happened. And he told me:


The Linguistic Kill Shot

“Trump described everyone using two techniques:
– words that had never been used in politics before
– words that were visual. So every time you looked at the candidate being described you would look for confirmation bias.”

Example: Jeb Bush he described as “low energy”. “Low energy” had never been used to describe a candidate before so they stood out.

And whenever you looked Jeb, unless he was jumping around, you would automatically look for clues that showed he was low energy.

Trump systematically did this with everyone who was frontrunner against him, including “Crooked Hillary” which referred both to her legal troubles and the persistent rumors that she was sick.


Charisma = Power + Empathy

Scott said, “Trump clearly had the Power part down. But he was low on Empathy.

“So he used polling to figure out what the critical issue was for the most amount of people and came up with Immigration. By going with this issue he proved he had empathy with his base.

“Expect him as President to try to show empathy to a much larger group of people.”


Overselling the Story

“Trump consistently oversold his point. For instance, ‘Build a Wall’.”

He used hyperbole because it’s the direction that counts.

“It didn’t matter that the facts didn’t support him. His base was listening to the direction while all the media was getting bogged down in the weeds.

“And in many cases, he would back down. He would recognize if he oversold too much and back down on it.

“But again, the media would show his views for free because he was so outlandish and his supporters would note the direction, not the facts.”

I asked Scott: What would happen to Trump if a “Rick Perry” situation occurred like in 2012, where Perry couldn’t name the 3 cabinet departments he wanted to eliminate and that destroyed his campaign?

Scott said, “If Trump was stumbling to name the three he would just say, ‘You know what? There are 10 cabinet positions I’d eliminate! You probably can guess the ones I’m talking about.”

“And then while everyone would be scratching their heads trying to figure out if there are even ten cabinet departments, his supporters would be just note the direction.”


Audacity

Early on he would say things that were so audacious nobody could believe a Presidential candidate would be saying these things.

But people got used to it. It got him free media coverage which allowed him to spend less than half of what Hillary spent.

It allowed him to consistently say audacious and outlandish things throughout the campaign without upsetting his base.


Embrace the Argument

If you just outright reject someone, they won’t even pay attention to what you say.

But with everyone he spoke with, he would start off agreeing with them and then start to turn people towards supporting his ideas.

Even with Hillary, he would say: “She has great experience” before following it up with, “but after 30 years, what has changed?”


Talent Stack

Scott said, “I’m not the funniest guy in the room. And I’m not the best at drawing. But I’m pretty good at both and that’s where Dilbert comes from.

“It’s really hard to be the best in the world at one thing,” Scott told me, “But if you are ‘pretty good’ at a bunch of things and use them together, you can succeed.

“Trump has one of the best talent stacks I’ve ever seen. He’s not the smartest guy in the room, but he’s pretty good at public speaking, business smarts, humor, hiring and firing, politics, etc.”

Again, he didn’t know as much as the other candidates about every political issue.

“Expect him to get to know the facts that are important once he is President. But he was pretty good at knowing what was going on and combined that with the other “pretty good” things in his talent stack.”


Blame others for people’s suffering

“While Hillary was focusing on ‘I’m With Her’ and ‘Let’s make history with the first woman President’, Trump was focusing on ‘Draining the Swamp’ and ‘Let’s Make America Great Again’.

These were much more powerful persuasion messages.”


Did Hillary have a chance?

How could Hillary have fought better using her own persuasion techniques?

“Hillary was running a strong persuasion game in the summer,” Scott told me. “She might even have won if she stuck with it.”

” ‘Dangerous Donald’ was scary for people. But then her campaign leaked the Billy Bush video and even though it caused Trump to dip in the polls, it wasn’t as bad as portraying him as a madman at the nuclear controls. Ironically, that bad news actually helped Trump.”


My podcast with Scott comes out later today.

I wanted to learn other things from him. Like how can I, or anyone, learn these persuasion techniques.

What are the easiest techniques to learn?

He told me on the podcast. Plus he was very honest and told me a trick he uses with the women he dates.


Does any of this mean Trump is going to be good or bad?

This article isn’t about that. It’s just about what Trump, and all political candidates, do to win elections. Trump, according to Scott, was just particularly good at it. “The best I’ve ever seen”.


Is it bad that people are irrational? That facts don’t matter?

Yes.

But it’s the reality. Our brains were built to hunt for food in scary and uncertain situations.

In our more complex society, we still respond to primitive emotions even if they are now irrational.

Do I want to be better at persuading so my life is better? Of course.

The reality is: I’m easily influenced and have to constantly remind myself everyone has an agenda all the time.

I don’t think it matters who is President. There are too many forces at work to check and balance everything.

But it does matter how I react, how I build my life day by day. It’s my choice (I hope) whether or not I have a good impact on others.

Or not. Maybe Scott hypnotized me into writing this. In which case, he did an excellent job

 

Links and resources:

 

The post Ep. 200: Scott Adams – How to Use Mass Persausaion Techniques to Become President of The United States appeared first on Altucher Confidential.



from Altucher Confidential http://ift.tt/2hLfHbS via website design phoenix

The Unique Bill Murray Technique For Saying “Yes”

I can’t say “No”.

If people ask me for something, it’s really hard for me to balance their needs with my own.

Like, if I need to spend time with my kids. Or I need to read or work on writing or business. But people are asking me to do X, Y, or Z.

This is why I had to write a book, “The Power of NO.” Because of my many problems saying no and taking care of myself.

But then Bill Murray taught me by example how to say “Yes.”

THE FOUR LAYERS OF NO

Lie:

At first I would lie to people if I said “no”. Like: “I broke my leg so I can’t go to your wedding.” Yes, I’ve said that.

Silence:

Then I would just not respond to people. I’m going to use the wedding example again.

I lost my best friend because I couldn’t say “no” to him when he invited me to his wedding.

So I just never responded. He called, he wrote, he asked, “I don’t understand,” he said. And I just never responded. I kept feeling more and more guilty. We haven’t spoken since. I’m sorry.

Explain:

Then I’d try to give an explanation. “I can’t go to your wedding because I’m having a hard time getting through a divorce.”

Which is a rationale I gave ten years ago to one invitation. But those people are not my friends now either.

And there’s never a point where they can explain why they are not my friends. They just hate me.

People tell me: Well they weren’t good friends in the first place.

Which is nice to hear, and makes me feel good to think about. But then I’m sad I can’t talk to them anymore anyway.

No:

The fourth layer of “No”, and the only one that really works for me is to just say “No, I can’t do that.”

No explanation needed. I don’t need to argue my case in the court of friendship.

Does this work?

Not really. People still get upset. And I still feel bad. But it’s the quickest and sharpest.

It’s a hard world: people want your time from 6 in the morning to ten at night. They want their demands and needs met. They want your hands on their dirty messes.

This is cynical. So let me put it another way.

When you say the right “No” it gives you the air to find your very personal and important “Yes”.


Bill Murray says “No” to most things. People ask him to act in a movie. 99% of the time he says, “No”.

People ask to take their picture with him. He says No. People ask to partner with him on their restaurants. He says No.

Does it mean he’s selfish? Of course not. You can’t be selfish if the things you say “Yes” to are unique to you and uniquely change the world in the way only you can do.

This is the essence of choosing yourself. Not to be selfish.

Only when you unravel and reveal the very unique YOU, can you have impact on the world. Having impact today changes the future tomorrow.

Here is a Bill Murray yes:

One time he was in a cab for an hour long drive.

He started (like he does) talking to the cab driver. He asked the driver what he does when he’s not driving a cab.

“I like to play the sax.”

“How often do you practice?” Bill said.

“Not very often. Busy driving this cab.”

“Where’s the sax now?”

“In the trunk.”

Bill told the cab driver to pull over. Bill said, “Guess what. I know how to drive a car also.”

They got out and Bill said, “Get the sax.”

Then they switched places. Bill drove the rest of the ride.

The cab driver sat in the back and played the saxophone for an audience of just one, the new driver.

This is a Bill Murray “YES.”


How often can you take a moment in time and sculpt that moment into a beautiful work of art.

Art that has your unique signature all over it.

“Yes” you can.

RELATED: I Just Binge-Watched Every Bill Murray Movie and This is…

The post The Unique Bill Murray Technique For Saying “Yes” appeared first on Altucher Confidential.



from Altucher Confidential http://ift.tt/2i44rdX via website design phoenix

Thursday, December 22, 2016

Ep. 199: Gretchen Rubin – Where Happiness Hides…

“When did you decide to go from being a lawyer to a full-time writer?” I asked Gretchen Rubin. She wrote the #1 New York Times bestseller, “The Happiness Project.”

She worked for The Supreme Court. “I was surrounded by people who loved law. They were reading law on the weekends. They were talking about law at lunch time. They just loved, loved, loved law. And I knew that I didn’t.”

I felt pain in my legs.

That’s the feeling I had in my body the last time I was miserable at work. I couldn’t sit anymore. I got up mid-meeting, walked straight to the elevator and left.

“I think a lot of people want to leave what they’re doing, but they don’t know where to go,” Gretchen said.

A) How to find where to go

“I was looking up at the capitol dome,” Gretchen said, “And I thought, ‘What am I interested in that everybody in the world is interested in?’

That’s when she wrote her first book, “Power Money Fame Sex: A User’s Guide.”

Her first step was research. That’s also what she did for fun. “That’s a big tip-off,” she said. “What do you do for fun?”

I loved talking to prostitutes at HBO. But if I stayed I wouldn’t have my own podcast. I couldn’t talk to anyone I want. I was limited to prostitutes. 

I didn’t know if it was OK to want a better life. I kept waiting for people to notice the signs. I wanted them to worry about me. And encourage me. “Do what you love James!”

But each situation is different. And advice doesn’t help. Advice is what other people would do if they were you. Not what they actually do as themselves.

We try guiding each other with good intentions… but it’s not the same as choosing yourself.

B) Be you

Gretchen has 12 commandments of happiness. And the first one is “Be Gretchen” so for me it’d be, ‘‘Be James.” But sometimes I feel really disconnected to myself.

Gretchen’s suggestions involve knowing a lot about yourself. So I asked her, “What if I don’t know anything about myself?”

“That is the great question of our lives. ‘What does it mean to be you? Who are you?’”

“It seems so easy because you hang out with yourself all day,” she said. “But it’s so easy to get distracted by who you feel you should be… or who you wish you were. Or who other people expect you to be.”

It’s almost like we outsource our personality to everybody around us.

But it’s OK to stop doing things that should make you feel good, but don’t.

“I had this weird experience recently,” Gretchen said. “I was at a cocktail party. And some woman, very nice person, was saying ‘Oh I love going skiing with the whole family. It’s a great vacation.’”

Gretchen said it seemed great. But skiing doesn’t appeal to her. At all. “I love the fact that my husband has a knee injury so I never feel like we have to go skiing.”

The woman tried convincing her. She said it’s a beautiful adventure, great for the whole family and everything else.

“Twenty minutes later she came back to me with this absolutely stricken expression on her face. And she said, ‘I just realized I don’t like skiing either…’”

Here’s an easy, two-step formula for being happier:

Step 1: Do less of what you don’t like doing

Make a list: 10 things you do but don’t like doing. (Unless you don’t like lists…)

Step 2: Do more of what you like doing

Come up with all the things you daydream about. What have you always wanted to try but never had time for?

BAM!

Now you have time. And you’re you.

C) Use envy

Gretchen was looking through a magazine from her college. She read about the other lawyers. And felt mildly interested.

Then she saw people with writing jobs.

“I felt sick with envy,” she said.

“Envy is painful, but it’s a very helpful emotion for a happy life. It’s a giant red arrow sign standing over someone’s head saying, ‘They’ve got something you want.’”

I’ve learned there are three types of self-help books. One is you’re telling people what to do. The other is scientists are telling people what to do and the third is you’re telling people what you did.

I’ve interviewed hundreds of people. I always ask how they knew what to do next.

And how they knew where to find joy…

But that’s the myth of happiness. It’s not knowable.

It’s not one idea.

 

Links and Resources:

 

Also mentioned:

The post Ep. 199: Gretchen Rubin – Where Happiness Hides… appeared first on Altucher Confidential.



from Altucher Confidential http://ift.tt/2ihqoah via website design phoenix

10 Crucial Mistakes I Want To Stop Making In 2017

Maybe this wasn’t the year of greatness for me. Often I lost my way in the maze.

For the people I didn’t call back, I’m sorry. For the people I hurt, I’m sorry. For the people I love, I hope I see you more.

Sometime it seems like everyone got the rule book but I have to figure it out. What are the rules? What is the game?

If I’m lucky enough to see 2018, then maybe I will have avoided some of these mistakes.

[ RELATED: I Made A Mistake… ]

 


Avocado toast.

Take a piece of toast. Take 1/4 an avocado. Mix. Charge $26.

I can do it for 30 cents at home. But I don’t have any food wherever I am staying.

Awareness is the first step. $26 Avocado toast is a mistake I won’t be making in 2017.

I went from “French” to “Avocado” on the menu in order to be healthy. Health is taxed by restaurants.

In 2017 I’m going to focus on being healthy without being ripped off.


Kanye West. I understand many people don’t like him. But he is better than you or me. He simply is.

He is talented at music, production, promotion, singing – and he combines them well to make some good music. He has sold 32,700,000 more albums than I have.

When we hate on Kanye it’s a way to provide stress relief. To find some rationale as to why we might be better than him. But we aren’t.

I want to keep getting better at many things, get good at combining them, and be the best at the combination.

One time I was eating dinner in the Mercer Lounge. The only other person there was at the table next to me.

Kanye West.

I wanted to talk to him but I was shy. Everyone probably wants to talk to him. He was hunched over his computer. Scrolling through clothes.

“I think it’s his clothing line,” my friend whispered to me. We didn’t want him to hear.

He was by himself for an hour. Then when he left, the outside lit up like a lightening storm. Photos.

Sad Kanye West.

Listen to his song, “Good Morning”. It’s uplifting.

It’s also an ode against college education and a hint at what kids might find when they are no longer pampered and have to face the difficulty of making an impact in the world.

Good morning! Please listen to it.

Kanye West is trying to make his way through the maze also.


Being grateful.

It’s hard to say this is a mistake. But maybe part of it is. It’s like I’m saying, “At least I have THIS or I’d be sad. Thank god for them or I’d kill myself.”

It’s like a mini pity party.

Maybe better than being grateful is to think of the things I am doing right now to make my life, and the life around me, a better place.

Like instead of saying, “I’m grateful I woke up healthy” I should replace that with “today I’m going to exercise.”

Or, instead of saying, “I wrote yesterday,” come up with ideas to write about today.

I want to move forward instead of trying to put band-aids on sadness.


People used to say, “I don’t watch TV.” Like a badge.

It was a sign of intellectual independence somehow. Superiority.

But TV is a way I can absorb thousands of stories and learn from them and become better and yes, escape, because of them.

I recently saw that one of my favorite science-fiction writers, Charles Yu, is now working on one of my favorite TV shows: Westworld.

He went from writing novels to the greatness of TV.

Oh! And two seconds ago I found out that one of my favorite comic book writers, Ed Brubaker, also works on Westworld.

And every day I see movie writers, movie directors, movie actors, novelists, switching over to TV shows.

I just re-watched “Lost.” I want to crash on a mysterious island that changes my life in unpredictable ways.

I watched all six seasons of “Lost” with my 14 year old. She loved it. Sometimes quantity time is just as good as quality time.

TV is not escapism. The best TV is beautiful art. The best artists are making TV right now.

Some of my current favorite TV shows: Shameless, Billions, Louie, Westworld, Stranger Things, The Crown, House of Cards.

One well-known and hard-working businessman that I admire told me earlier this year, “people should get to work and stop watching ‘House of Cards’.”

Hustle Hustle Hustle!

Ease up on the 20 hours a day of work, my friend.

Sometimes it’s ok to enjoy life with the people you love, the only sounds that of your favorite actors crying and being comforted by magic and love.

[ REALTED: The Secret To Doing What You Love ]


There’s a commercial from the 80s where a kid is telling his grandpa (they are on a canoe for some reason) he has a friend who is Jewish (or black, I forget). The grandfather says, “that’s prejudiced.”

Now I have friends who are for Trump. And other friends who are for Hilary. And both hate each other.

And both claims the other side is filled with hate while “their side” is not filled with hate.

This is the test. Democracy is so audacious it always wants to test us. Can we move beyond our personal desires and fears and work towards creating our own impact.

With art, with our work, with our words, with the way we treat each other. History is a story we write together.

When I was a kid, a friend of mine had a pinball machine in his basement. This was an amazing thing.

All of us would play all day. If the pinball gets stuck, you have to shake the machine to unfreeze it.

If you shake the machine too much you lose the game. It’s called “Tilt”. Illegal.

We were kids so one loss didn’t mean so much. We’d hit each other and laugh and play. One game, then another, then another.

And sometimes, we knew it was time to shake the machine just a little bit. So we could keep playing and laughing.

Only much later we grew up.

The post 10 Crucial Mistakes I Want To Stop Making In 2017 appeared first on Altucher Confidential.



from Altucher Confidential http://ift.tt/2igePAf via website design phoenix

Wednesday, December 21, 2016

Be A Person, Not A Personal “Brand”

“How do you build a personal brand?”

Cows are branded. Unhealthy drinks are branded. Toothpaste has 4 out of 5 dentists recommending it.

That 5th dentist ended up with a gag in his mouth, handcuffed to concrete at the bottom of the river. He had three kids. They miss him. If you see him call me.

Then the ultimate brand. The Master.

First there was the “I’d like to buy the world a coke” from the 80s. Oh my god. So beautiful. Watch it.

Then there’s the 20 year reunion. The same black, white, hispanic, Asian singers AND their children and grandchildren, on the mountaintop (Coke Jesus), singing about how Coke brought them together.

Ugh. Beautiful. Still brings tears to my eyes.

Then, see attached, the “Starry Eyed Surprise” Coke ad. I love it. I want to leave my world and be friends with them. There’s stars, there’s friends, there’s the beach, there’s Coke.

Love.

Coke has a brand. “Coke is it.” “Have a Coke and a Smile.”

And let’s not forget Mean Joe Greene and the t-shirt he throws to the kid. Again tears.

Coke is horrible for you. It started off as a fizzy brown drink with cocaine in it to relieve colds and make you “up”! Now it’s the most popular “soft” drink in the world. What does “soft” mean?

It’s probably worth 25 cents a can. But branding is the difference between reality and perception. If you believe the branding (“Will I really Smile?”) then you pay the $2.

Branding is the lying that bridges reality and cost.

Someone asked me “How does one build a personal brand?”

Easy answer: Personal branding means you are a liar.

You don’t have a personal brand. It’s not like “James is that guy who fails“.

That’s not me. That’s something I write about. I write about many other things that are valuable (I hope). And I even write about things that have no value.

Who cares? I’m me. You are you. We’re doing the best we can to be creative, innovative, to support our families, to live, to use these hands as best we can to make art, to have impact, to be kind.

  • Be creative.
  • Say something unique.
  • Learn from everything around you so life becomes more interesting every day.
  • Be a good and honest person.
  • Be healthy so when you are sad, you can bounce back.

Red Pill… Personal value is love + persistence.

Blue Pill… Personal brand is reality + lying.

Decide which one you want to be.

Be the little child who looked up to the stars when everyone else in the world doubted you.

[ Related reading: How to be THE LUCKIEST GUY ON THE PLANET in 4 Easy Steps ]

The post Be A Person, Not A Personal “Brand” appeared first on Altucher Confidential.



from Altucher Confidential http://ift.tt/2hImvdi via website design phoenix

Tuesday, December 20, 2016

Ep. 198: Dan Ariely – Where A True, Deep Sense of Accomplishment Comes From

Dan Ariely was burned all over his body. He lived in the hospital for years. He grew up there. Now he writes about pain. And irrationality. And meaning.

He had nerve damage from the burns. And no skin to protect himself from pain. The nurses slowly peeled back his bandages.

He begged them to rip them off.  

They wouldn’t.

He wanted quick pain and fast relief. They did it slowly for peace of mind. Not his.

Theirs.

Dan calls this “irrational behavior.” He says, “being irrational are the cases where we think we will behave in one way, but we actually don’t. And the reason I care about this is because those are the cases in which people are likely to make decisions.”

He helps predict behavior. So you can respond the way you’d expect you would… not the way you actually do.

“It’s an interesting conflict,” he says.

We talked about his new TED book, “Payoff: The Hidden Logic That Shapes Our Motivations.”

Keep reading to learn 3 lessons from Dan Ariely on motivation, long-term well-being and making meaningful contributions.

Or listen to the podcast here:

1) Invest in long-term wellbeing

I follow my daily practice. I check the box on these four values every day.

Dan says, ”We often think about maximizing happiness. But the things that truly give us long-term joy are not really the things that give us happiness.”

I thought about my four boxes…

a. Physical health – I take a walk everyday. If nothing else, I at least walk. Or do pushups. I don’t want my muscles to atrophy. I want to walk my daughters down the aisle and be happy for them. I don’t want to be distracted by pain. And in the short term, (because my daughters are at least 30-40 years away from marriage), I can feel better about myself. I can check the box.

b. One new thing – I learn at least one new thing everyday. Read, watch a documentary, look around, observe, engage in a conversation. Whatever. One thing. Check the box.

c. Be creative:  Creativity conquers jealousy, envy, self-pity. It conquers worry. Your worries can come back. Mine do all the time. But if you distract yourself with creativity and focus, you’ll find yourself in another world.

d. Gratitude: I got a phone call this morning. A friend asked for advice. I give him advice a lot and he always calls back. That can mean two things: either my first advice didn’t help… or it did. I don’t know. I don’t ask because dwelling isn’t part of gratitude. This list is hard. It’s easy to see when someone is always calling you for something. But it’s hard to notice that this person values you… and your opinion. Be grateful for everything you don’t notice. That’s also part of being creative. Try to find one new perspective today. Like a photographer looking for just the right angle.

This is how I create long-term happiness. But I forget sometimes. It’s easy to forget.

“We focus on the daily happiness, give up on the long-term happiness and in the process don’t do things in our personal lives,” Dan says, “If you lived all your life and you got drunk every night and watched two sitcoms every day, you would not end your life and say, ‘This was an amazing life.’”

“The things we do that get us to feel the true, deep sense of accomplishment are things like running a marathon, climbing a mountain, writing a book, and inventing something.

And within each of those goals is a daily practice… your daily practice. Whatever that looks like for you. Dan says, “These are things that don’t maximize momentary happiness. They maximize a very different sense of happiness.”

2) Make the invisible visible

Dan was in Soweto a few years ago. It’s a slum in South Africa. He saw a father buying funeral insurance.

“People don’t have money there,” Dan says, “And funerals are very expensive. So when people have a little bit of money they buy funeral insurance just in case they die. In a very ceremonious way, he gave the certificate to his son,” Dan said.

He thought that when a bread winner does something good for the family, the family sees it.

But a lot of the time… they don’t. And then motivation disappears.

The father showed his efforts. He handed over a certificate. He made the invisible visible.

I asked Dan, how can I show my kids when I do something great that supports them. Dan said it’s not about the accomplishment. It’s about the process.

3) Find out what people actually want

Dan’s book has strategies for motivating others. Including yourself.

“I think of increasing motivation as something everyone benefits from,’ he said.

“Last year I was thinking of what to give the people in my research center for the end of the year. And what I decided to do was ask everybody to tell me:

  • What is one thing you want to learn?
  • Where in the world you want to learn it
  • And I said I’d send them to that place for two weeks to learn whatever it is they wanted to learn.”

I don’t always know exactly what I want to learn. Sometimes it’s hidden. And when I discover something I didn’t know I was looking for, the irrational world and my irrational mind collide. We create our own universe.

It’s the reason nothing will ever be rational. There’s always another edge. A new angle…  

Thanks to Dan Ariely, the only prediction I know is this…

 

 

 

 

 

Links and Resources:

 

Also mentioned:

The post Ep. 198: Dan Ariely – Where A True, Deep Sense of Accomplishment Comes From appeared first on Altucher Confidential.



from Altucher Confidential http://ift.tt/2i7j54R via website design phoenix

Monday, December 19, 2016

Will The United States Remain A World Power?

My six year old daughter asked me, “What’s so great about the United States anyway?” And I didn’t know what to say to her.

I’m from the US. But there’s many problems in how the US plays out its role both at home and in the world. How to answer about a country that engages in horrific wars, had slaves, has a 15% poverty rate, and yet has always called itself “the land of opportunity” and with reason.

There are really two question: how do you define “world power” and is this a good thing or a bad thing. Maybe it’s better to be a small power and still have lots of wealth and conveniences (think: Luxembourg).

First: are we a world power? Yes, the United States is by far the biggest world power and nobody is close;

  • GDP (the amount of dollars the US makes): is $18 trillion dollars. The entire world is $75 trillion. That means, we are almost 25% of the world’s economy even though we only have about 4% of the people.

  • Military Power: There’s no right or wrong way to assess this. But let’s assume that a country is a military power if it can quickly gather forces into any region and engage. You do this with aircraft. The US is #1 in the world with over 13,000 aircraft. The next eight countries: Russia, China, India, Japan, South Korea, France, Egypt, Turkey all added together are about the same as the United States. We are number one in nuclear submarines, destroyers, cruisers, etc.
  • Science: The US ranks #1 in citations (how many times scientific papers cite papers written in the US) with 35,000,000 between 1993–2008. I know this seems out-dated but it covers a long period and demonstrates the strides in biotech, chips, robotics, AI, plant-based foods, energy, etc.
  • Athletic prowess: Again, despite being only 4% of the world population, the US is #1 in Olympic medals with over 2800. If you add up the Soviet Union + Russia you still get only around 1800.

  • Where do people go? Despite however the world feels about the US, the US is where people go on vacation. Again, despite how tiny the US is versus the world: the US is #1 in tourism with $200 billion spent here by tourists. versus #2 China with $108 billion.
  • Gold. People say, what if the dollar is not the #1 currency? Doesn’t matter. The world defaults to Gold when that happens. The US has 8000 tons of gold reserves. Number 2 is Germany with 3000 tons.

Trump? Clinton? Who cares. Pundits have been predicting the decline of the United States since 1792 and innovation outside of government has always outpaced the government’s ability to destroy the United States economy. (see the great book, “The Myth of America’s Decline”)

You can say the US is not #1 in esteem held by other countries. I agree with this. I don’t think the US should police the world. I think we should stop engaging in any wars.

I have a 17 year old daughter right now. There is basically zero condition that would allow me to say to her, “I think you should pick up a gun, go to a strikingly poor country, and murder other 17 year olds.” No matter what was happening in that country.

And yet the US has 800 military bases in 70 countries around the world.

The last time the US “legally” declared war according to the Constitution was 1941 when we entered World War II.

And yet we are in involved in at least six wars right now and we have special operations going on in 134 countries according to The Nation.

(countries where we have bases)

(source: Where in the World Is the U.S. Military?)

I am naive about war and killing and helping other countries that might need it. But this seems like a disaster to me.

What will happen in the future?

Why do we need countries at all? They only lead to nationalism, trade wars, immigration problems, dictatorships, corruptions (name me a single government that is not corrupt?).

Facebook has quietly bonded 2 billion people together across their single platform. I talk to people from at least 50 different countries a day across social media.

We once were nomadic tribes of 150 people. Then when we had to protect our wheat so we became villages. Then villages developed specialties and developed into cities. Then cities merged into kingdoms. Then empires. (See the book, “Sapiens” by Yuval Hariri).

The United States is by far the biggest empire ever.

But there will be a next. Evolution of government structures over the past 12,000 years requires that there will be a next. Economics requires that there will be a next. (See the book, “The Evolution of Everything” by Matt Ridley).

Global communication requires that there will be a next. The relatively recent discovery that racial and ethnic differences are much smaller than people believed requires that there will be a next.

The expansion of technologies that will have global footprints (biotech, virtual reality, faster transportation) will tighten the stitches that hold us all together. There will be a Next.

I’m signing up now. I’m a Citizen of Next.


By the way, the US is also #1 in strawberry production. I love strawberries. Mmmm.

The post Will The United States Remain A World Power? appeared first on Altucher Confidential.



from Altucher Confidential http://ift.tt/2hjoh1A via website design phoenix

Friday, December 16, 2016

What Are The Most Common Life Mistakes Young People Make?

I lied, stole from my parents, cheated, scammed, humiliated others and laughed, threw rocks at people with the intent to kill. All by the time I was 10 years old.

Later it got much worse. Later I actually thought I was smart.

This is the great thing about being young: you’re so arrogant and stupid and unreasonably confident that you have 100% confidence that everything you do will fit right into the picture.

A million piece jigsaw puzzle where you never pick up the wrong piece as you try to put it in the right position.

But this part is good: you have no money, so it’s really hard to blow it. And if you destroy a relationship, then good for you – you were too young anyway.

This I can say from my experience. I proposed to a girl when I was 19. Then when I was 21, 22, 23, and 24. All to different women.

And they all said yes. That’s how stupid we all were then. It was like the convention of stupid. StupaCon.

Fortunately we were all so stupid and broke that nothing ever happened.

Here’s the truth: you can’t fail as a kid. I sometimes get messages like, “I’m 23 and I failed and now I don’t know what to do.”

A) No, you didn’t fail.
B) Yes, you do know what to do.

Just do the next thing. That’s all you have to do. Regret of the past or anxiety of the future are the thieves of the present.

And don’t do “failure pornography.” You don’t get to succeed now because you failed. You’re not Luke Skywalker.

You get to succeed because if you do enough bad things in a row with the intention of doing a good thing, then eventually you get lucky and a good thing happens.

You don’t meet the love of your life until you’re lonely and looking. You don’t invent “hand washing” until you realize that people are dying in hospitals when doctors don’t wash their hands.

You don’t get to be a brilliant musician until you’ve spent many hours being a bad one and trying to improve.

Every good creation in history was the child of really ugly parents.

So don’t do failure porn. And don’t say you don’t know what to do.

Do the next thing. And the next thing might simply be “improve the old thing.”

Oh, and don’t make any of the mistakes in the attached infographic.

I wish I had this graphic when I was 18. I wish my kids would listen to this infographic.

Kids, if you ever listen to your father: print out this infographic, make it poster-size, hang it on your wall, and look at it every day. And say, “I love you, Daddy.”

I can say that because I know you won’t listen. How come?

Because you’re going to do many bad, stupid things and then, just by luck, good things will start to happen.

I hope so. I hope they will. If they don’t, then just do the next thing with hope and verve and that same zest you had before the arrogance was beaten out of you.

Oh. Don’t die though. Let me die first. I deserve at least that.

Tell me a mistake or two you made before age 25. Help my kids and others learn from you.


Infographic design by Pamela Sisson

Related Infographic: 20 Habits of Eventual Millionaires

completely honest

 

The post What Are The Most Common Life Mistakes Young People Make? appeared first on Altucher Confidential.



from Altucher Confidential http://ift.tt/2gTu8g6 via website design phoenix

Tuesday, December 13, 2016

Ep. 197: Steven Pressfield – How To Go From Amateur To Turning Pro

I had a full time job. I was trying to run a business on the side. I was pitching two TV shows. And I was obsessively playing chess day and night and traveling to tournaments.

And nothing was going well. My attention was scattered. I was unhappy. I felt stuck.

One time I was talking to one of the partners in my side business, Randy Weiner. I said to him, “I’m reading this fascinating book about chess endgames.”

He said, “I don’t care about that! Why are you even looking at those books? Chess is a game for kids. You should be working at this business full-time.”

The next day I quit my job. I joined the business full time. I never played in another chess tournament ever again. I stopped pitching TV shows.

I went from being an amateur to being a pro.

Which is why I’m glad the other day I spoke to Steven Pressfield, author of “Turning Pro,” “The War of Art,” “The Legend of Bagger Vance,” “Do the Work,” and more than a dozen other great books and novels.

Sometimes it seemed like each new low was lower. And often the highs were higher. But I haven’t had a job since.

Ever since I made the decision to turn pro, I’ve been free.

It took me two years of asking before Steven finally agreed to do the podcast. I’ve read all his books twice. But I was still scared to death right before the podcast.

Steven and I spoke for two hours about turning pro, writing, how to improve, how to achieve peak performance in any field of life.

I wanted to ask questions nobody else would ask him. Two hours later I feel good about it.

Here is some of what we spoke about:

How to deal with the demons

When I join a gym, I go until I stop going. Then it basically teeters off.

I’m an amateur at going to the gym.

Every single day I write. If I don’t do it for two days in a row I feel physically sick.

But so many times I feel bad about what I am working on. Or I feel unsure if I should work on the next book. or try the next new idea.

The demons come up. I get blocked. I get frustrated or scared. Will I be a failure? Have I run out of ideas?

Steven wrote several books about these very demons.

Steven said, “Those thoughts are ‘the Resistance’.”

“Every time you want to go from a lower level to a higher level – becoming an entrepreneur, get in better shape, meditate, be an artist – the Resistance will ALWAYS attack. Every writer or entrepreneur feels the Resistance every day.”

Recognize each thought as it comes up, he said. Identify the thoughts that are the resistance. Say, “That’s the resistance.”

“There’s no way to get rid of The Resistance. Be aware of it. Say to yourself, these thoughts won’t help me achieve my dreams.”

Keep the ego out

A friend of mine started a company once. It was clearly a bad idea. But he thought it was a homerun.

This is a cognitive bias. We tend to believe that if we pour our heart and soul into someone (our personal “investment”) then it’s a good idea.

When I do something I have to constantly stop and ask if I’m smoking my own crack.

One time I made a website I thought was brilliant. It had an IQ test on it. And it was a dating site. And it would tell you if you were smart or stupid and you can then date people and know their intelligence.

I thought it was brilliant!

My six year old daughter told me, “Isn’t this kind of mean?”

My daughter refused to light my crack pipe.

Steven told me he had to make sure with his most recent novel, the autobiographical “The Knowledge” that he had to keep his ego out of it. “I had to put some distance between myself and the writing because it was about my early struggles as a writer.”

Even a porn director can be a mentor:

Steven told me about how he switched from writing bad novels to going into screenwriting, to finally getting back to writing novels.

It’s important to keep switching around, to pursue every angle of an interest. To take away a lesson from every area.

Along the way he met a director of porn movies that wanted Steven to write some scenes.

“He told me two things:

A) don’t make a sex scene just about having sex. Make sure it advances the story. Like the detective is having sex with someone and spots a clue.

B) Always have something else happening so they can cut back and forth. Like a wife is cheating with the carpenter but the husband is coming home and she doesn’t realize and the camera cuts back and forth.

That took me to a new level in my fiction writing.”

The porn director was a mini-mentor. Other writers he admired were virtual mentors. Editors, agents, other directors and writers also became mentors. Learn from everyone.

Fear of success is real

I said, “I don’t believe that ‘fear of success’ is a thing. Is it?”

Steven said, “Absolutely. In fact, maybe it’s the biggest fear people have that prevents them from turning pro.

“To be successful you have to give up a lot. There’s a lot of sacrifice. You are tied to what you dedicate yourself to, and you have to get better and better at it. There’s no stopping.”

“What did you sacrifice?”

“Everything,” he said. “I write every day. I will write until the day I die.”

I asked him again what he had sacrificed. We were sitting in his home where he lives on his own. He looked out past me, looking out at the amazing views of the Pacific Ocean. “Everything.”

Everyone needs to be the hero in their story

“The arc of the hero” is a structure that is at the heart of every story,” Steven told me. “But it’s also the arc of your own personal story. Pay attention to it in your life.”

The ‘arc of the hero’ is from work by Joseph Campbell and, earlier, from Jung, that is the primal structure of almost every story.

It’s the arc of Harry Potter, Star Wars, the story of Jesus, and every great story you can think of.

“If someone is sitting in their office, wondering how to make use of the potential they know they have, this is their arc also.”

  • The hero is feeling stuck, but feels he/she has a destiny
  • There is a call to action. An opportunity to become better and enter a new world.
  • A mentor (real or virtual) appears to help the hero enter the new world once he chooses to do so.
  • The hero meets new allies and even enemies.
    problems get worse and worse until all seems lost
  • The hero gets what he wants
  • And, finally, the hero has to return home, a changed person, but this return home is also beset with challenges.

We enjoy movies and stories best when they have this structure.

But our lives are also stories. Make sure you become the hero of your story. You can have many stories in your life, not just one.

We all feel stuck or frustrated at some point.

Find a destiny, find mentors, meet your new friends, confront the obstacles, return home a changed person.

Repeat.

Now you are the pro. Now you are the hero.


Links and Resources:

Also mentioned:

The post Ep. 197: Steven Pressfield – How To Go From Amateur To Turning Pro appeared first on Altucher Confidential.



from Altucher Confidential http://ift.tt/2gXdh9W via website design phoenix

Monday, December 12, 2016

The Secret To Doing What You Love

The Secret To Doing What You Love

“I came to LA because I write films,” the Uber driver told me. “I wrote a movie about kids in a ghetto, trying to survive.”

We were going just a few blocks. I was lazy and didn’t feel like walking.

“So far I had a meeting at CAA, do you know who they are?” he looked in the mirror at me.

I said yes.

“And now my manager got me a meeting at Paradigm,” he said, “so I’m hopeful. I just drive this Uber to make money while I wait for my film to be made.”

“Instead of driving an Uber, as long as you have a manager, why don’t you try to write for TV?” I said.

“Only a few movies are made each year but there are so many more outlets for TV now that Netflix, Amazon, Hulu, and even Apple are doing original programming.”

“I could do it,” he said, “I even have a contact at [he named a show I can’t remember] who said he would hire me right away. But my heart is in cinema. I will only do cinema.”

BOOM! Failure. “Cinema,”

I’m sorry.


A friend of mine is a DJ. But she makes no money. She works on her music but also has a job at a clothing store to make money.

I said to her, “Why don’t you DJ at weddings or bars?

“Get your name out there so people can find your music. Or you can even play your own music and if you do a lot of events you might find someone who wants to take you to the next level.”

She’s been working on her music for almost 20 years.

She said, “I just want to stick to my own music. If I DJ at a wedding I have to play other music.”

BOOM! Failure. “Just”

I’m sorry.

[ RELATED: 10 Reasons You Should Quit Your Day Job But Not Your Day Dream ]


No judgments. But they are making it hard to do what they love.

Understanding the “art of the transition” is the key.

It’s not beginning, work hard, success, end.

It’s taking each thing, moving it into the next, repeat, success.

Jesse Itzler, who was on my podcast after writing “Living with SEAL,” was a rapper in the early 90s.

His rap name was Jesse Jaymes. Check out the video for his song: “Shake it like a white girl

At the time it was Jesse versus Vanilla Ice and Ice sort of won. Or sort of didn’t. Who can judge?

He didn’t want to fail.

So he started making and producing songs for sports teams. He built an entire company out of making theme songs for sports. His music is heard any time you walk into a stadium now.

He sold that company for millions. Started Marquis Jets after that and sold that for millions to Berkshire Hathaway.

He leveraged one interest, into the next, into the next. He owns the Atlanta Hawks now. I’m sure if he wanted to try rapping again he could do it.

Did he give up on his dreams? No. He is LIVING the dream.


I wrote four unpublishable novels in the early 90s. I wrote maybe 100 short stories. I would send out 20 or 30 submissions a day to agents, publishers, literary journals, everywhere.

100% rejection. 100s of rejections. And I didn’t do anything cute like wallpaper my room with rejections. I was simply depressed and rejected.

But I figured, let’s do something with this. I got a job at HBO. I started pitching TV shows.

They said, “No” and “No” and “No.”

OK. I leveraged that into starting a website development company that focused on entertainment clients.

HBO was the first client. Then Miramax, Universal, BMG, Sony, NewLine, People, etc etc

I sold that company for millions.

I went into the financial business. Eventually I started writing about finance. I started another company in the business that involved a lot of my writing. Sold that for millions.

Started another company and another company. 18 books later, I just started another novel.

“Your heart is in fiction,” an agent recently told me, “You should write there. We’ll represent you.”

OK, I will.


Transitions are the key.

There’s no such thing as, “I love this and then, A, B, C and success happens.”

There’s no Beginning, Middle, End, where “End” equals success. That rarely happens. Maybe it happened to two people in life. Larry Page and Bill Gates. Two out of billions.

I wish I was Larry Page. Maybe I am jealous of him.

Here’s how it happens:

END. Bitter End. Horrible End. Confusing End. ‘WHY? and END.

MIDDLE. Confusion. Fog. “What do I do now?’ Ideas, depression, fog, bad idea after bad idea and then finally good idea.

In the middle, you take the old, you tweak it, you try it in different ways. You work it.

…BEGINNING. The seeds planted for many new things. All generated as a combination of your ideas and your past loves.

Success. Repeat.

Don’t outsource your self-esteem to only one outcome. Then you are a slave to a future you can’t predict.

If Jesse Itzler did that he still might be making YouTube rap videos in his mom’s basement.

If I did that I probably would be writing bad novels and living in a homeless shelter in Pittsburgh.

If Ev Williams did that, instead of starting Twitter, he’d still be working on a platform for podcasters.

Respect “The Transition.”

Ending, Fog, Beginning. The foggy scenes are the most suspenseful in the movie. They keep us on the edge of our seats.

I hope my Uber friend remembers that.


Related Reading: HOW TO QUIT YOUR JOB THE RIGHT WAY
iquit-e1463762149596

The post The Secret To Doing What You Love appeared first on Altucher Confidential.



from Altucher Confidential http://ift.tt/2hmnT2Q via website design phoenix

Wednesday, December 7, 2016

The Diference Between The Greatest And… Everyone Else

The great cellist Jacqueline Du Pre was a prodigy from an early age.

At age six, she was running, cello over her head, down the performance hall where she was one of the performers that day.

She was smiling and laughing and running.

A janitor, figuring she must have just performed and was relieved and happy at how she did said, “You must have just performed. Congratulations!”

And she said, “I didn’t perform. I’m about to!”


It doesn’t matter that very few people remember her name today. She died at age 42 in 1986.

But that day, at age six, she was so excited to perform that she was running TO something.

She was running towards an exciting and uncertain and even scary future (“I have to perform and do well!”). She wasn’t running with relief and the fading of fear. She was running towards the fear.

She grew up to be one of the greatest cellists of all time.

I have to give a talk later today. I’m always nervous as hell. I have to teach myself to run TOWARDS something, with cello overheard.

I want to do this every day.

Laughing, happy, excited. I am about to perform!


Related reading: 10 Reasons You Should Quit Your Day Job But Not Your Day Dream

day dream day job

The post The Diference Between The Greatest And… Everyone Else appeared first on Altucher Confidential.



from Altucher Confidential http://ift.tt/2h3xfjD via website design phoenix

Tuesday, December 6, 2016

Ep. 196: Tim Ferriss – What I Learned From Tim Ferriss’s ‘Tools of Titans’

I was very late and I was very upset at myself. I had flown three thousand miles. I moved into an Airbnb right next to where Tim was staying.

I had written thousands of notes on ripped pieces of paper and stuck them all throughout the book. I had notes written up and around all the margins.

I listened to dozens of his podcasts. And I’ve known him for years. All morning I had jotted down possible questions.

And I was late to meet Tim for our podcast. Because the west coast is three hours a way in time travel from the east coast. That’s how stupid I am.

I rushed over and he was waiting. Tim follows his own advice. He was relaxed. No problems. I apologized, we spoke for awhile, and then started the podcast.

Three hours later…not even close to done but we stopped.

I want to be a better person in life.

I want to be healthier. I want to be more creative. I want to find what is hidden inside of me, dig around, unleash it. I want to find the strength to do that.

It’s not an easy to thing to do. To scrape the dirt and dust that collects inside of ourselves. To explore. To wander. To create.

Tim’s book, “Tools of the Titans” is a guidebook for doing the above. And I had a lot of questions.


A few months after I started my podcast in 2014, Tim wrote me and said, “Can I call you and ask you some questions about podcasting”.

I said sure and he called and we talked for quite awhile. He called many podcasters during this period.

Then he started his own podcast. He DOMINATED. All of his guests were amazing.

He told me he was getting so much great advice from his guests it was overwhelming. The aftermath of a hailstorm where everything is just glowing and even the air you breathe seems cleansed.

But that lasts only a short time until the atmosphere is filled with the everyday pollution of life.

So he took a month off, re-listened to all his podcasts, and just for his own use he wrote down the advice he was hearing.

“But it was too much,” he told me. “I kept writing. It was clearly a book.”

It’s not like any other book he’s written. He steps out of the way in many cases, and let’s these super-achievers do the talking.

He curates their thoughts. They had found the hidden gems inside themselves, and long ago brought them up to share with the world to achieve their successes, and now they documented them with Tim.

That’s why I flew 3000 miles. I wanted the gems. I wanted answers.


I’ve had so many ups and downs I try to quantify what works on the way up. What goes wrong on the way down.

I try to quantify: what are the steps for reinvention?

I wonder: what makes someone break out of mediocrity?

About seven months ago I threw out all of my belongings. I gave away or donated to the library about 3000 books. All of my books now are on my kindle.

None of the answers were in my things.

But now I have one physical book. Tim’s. And I plan to keep it.

Here are ten things (among many) I learned from the book and from our podcast:

A) “All I have to do is show up”

I’m impressed how Tim did his work before starting a podcast.

Starting something new is not about taking risks. Jumping into the unknown, getting out of the comfort zone, doing something scary. It’s not about bravery.

It’s the exact opposite. You can only do so many “new” things in life. So do the work beforehand.

He called people up. He learned the craft as much as he could. He talked to people ranging from me to people at Apple.

He had initial guests lined up. He had a huge launch. And he told me the other day that he is persistent at getting his guests.

One recent guest, he told me, took two years to book. Which was refreshing for me to hear since it often takes me that long or longer to book many guests.

Comedian Whitney Cummings told him: “My work is not done on the night of a big standup special. My work was done three months ago. All I have do is show up.”

Even though I was late for our podcast, I’m glad I showed up.

B) Doing is everything.

Derek Sivers told him, “If all we needed was more information, then everyone would be a billionaire with perfect abs.”

It’s the DOING that’s difficult.

I asked Tim: “there’s 700 pages of advice here. How can anyone follow everything? How do you know what will work for you?”

Just pick a few things. Pick what resonates with you. Start slowly. It doesn’t matter what you do. Just start DO-ing.

Dan Ariely once told me something similar. “If you say sorry to someone, even if you don’t mean it, even if THEY KNOW you don’t mean it, then you still have a better relationship with them a year later compared with people who never say sorry.”

DOING > THINKING.

C) Bleed

From Morgan Spurlock, the director of “Supersize Me” and many other great documentaries.

“Don’t be afraid to show your scars”.

This is not a book about suicide. But Tim shares the time he was considering it. This is not a book about anxiety or depression. But Tim shares his battles with those demons.

This book is not just a book of advice, it’s a book of Tim’s own journey as he tries to make his life better.

In the section with Tony Robbins, Tony talks about how he wakes up every morning and writes about what he is anxious about.

I find this is very helpful. Instead of complaining to the outside world, you reveal to your inside world what it is you are scared of.

When I was talking to Susan David in another podcast, she told me how if you write down your vulnerabilities just ONCE for 20 minutes, then even up to six months later the experimental group showed less signs of stress than the control group.

Be vulnerable, write down three anxieties a day. I can’t be true to others if I’m not true to myself.

D) Morning pages

Julia Cameron writes about this in the classic book, “The Artists Way“. Brian Koppelman, writer of Rounders, Ocean’s 13, Billions, etc swears by this technique for increasing his creativity.

Many of Tim’s guests say the same thing.

What are morning pages?

Sit down in the morning, write in longhand three pages of garbage without stopping.

This uncages the anxious “monkey mind” and puts it on the page. It unleashes any writer’s block because you have permission to write total nonsense.

It frees the mind for the creativity it needs to do that day.

E) The double threat guide to being successful

When Tim spoke to Scott Adams, creator of Dilbert, Scott told him:

“I always advise young people to become good public speakers”.

Anyone can do that, he says, with practice.

“Suddenly you’re in charge or maybe you are starting your own company. Capitalism rewards things that are both rare and valuable.” If you are good at public speaking and one other skill, you make yourself more rare and valuable.

Before Warren Buffett made one dime of money, he took a Dale Carnegie course on public speaking.

After that, he made a dime of money. Or two.

F) Don’t be afraid to do something you’re not qualified to do

Dan Carlin, host of the super-podcast “Hardcore History” told Tim this.

Dan was not a historian, didn’t have a PhD, but was fascinated by history.

His mother(!) told him, “why don’t you do a podcast about the stories you tell here at the dinner table.”

He told his mother, but I don’t have a doctorate.”

His mother said, “I didn’t realize you had to have a doctorate to tell stories”.

And now he has the most popular history-based podcast on the planet.

Kamal Ravikant, a past and future guest on my own podcast, told Tim, “If I only did things I was qualified for I’d be pushing a broom somewhere.”

Schools, corporations, government, parents, friends, want to put you in their own boxes. They have a menu for you, with only very limited choices today.

But if you don’t choose your own themes in life, then someone else will do the choosing for you and the results won’t be as good.

G) The thousand true fan theory…EXPANDED

Kevin Kelly tells Tim, “Success need not be complicated. Just start with making 1000 people extremely extremely happy,”

Three ideas from this:

Kevin’s idea is that if they are true super fans, you will be able to build a product, charge for it, and they will pay, making you a living. Build a product that makes their lives better.

Second idea: Have direct contact with your fans. This gets rid of all the middlemen and turns your relationships into a tribe.

Third idea: Not every fan is a super fan. But the super fans will help you communicate with the other people who would be receptive to your message.

The key here being: have an important and unique message. One that helps people. One that is a vision that people can believe in.

Start small.

Focus on the people who really care about what you are doing. As Seth Godin even says, “Find Ten” if you have to.

Because if It’s a good idea then ten will tell ten who will tell ten.

Book recommendation from this chapter: “Small Giants” by Bo Burlingham, about companies that choose to be the best rather than the biggest.

H) Ask dumb questions

This is a common theme throughout the book. Tony Robbins tells Tim, “We are the quality of the questions we ask.”

And both Alex Blumberg (super podcaster) and Malcolm Gladwell talk about the importance of asking dumb questions.

People sometimes criticize me for interrupting guests on my podcasts. I get it.

But the reality is: if I don’t understand something during the podcast, then when else will I get the chance to understand.

Alex Blumberg gives some good ways to start dumb questions:

“Tell me about a time when…”
“Tell me about the day when…”
“What were the exact steps that got you to….”
“Describe the conversation when…”

And then with a follow up to any answer like, “How did that make you feel?”

NO COMPLAINING

Tracey DiNunzio told Tim a great line which I underlined twice in the book:

“When you complain, NOBODY wants to help you”:

If you only focus what is wrong, then you will bring the people around you down.

Be a source of growth for the people around you, so that they can become a source of growth for you.

It’s the “Honda” theory. If you just bought a Honda, you will suddenly see Hondas all over the road.

If all you do is complain, you will only see the scarcity everywhere. And the abundance will leave you in the dust.

I) Don’t believe in all the self-help books

This is not quite what was said, but this is my personal takeaway.

BJ Novak, a writer from “The Office” for it’s entire run and a successful comedian told Tim, “I read the book Daily Rituals and I am demoralized by how many great people start their day early.”

Instead, BJ spends several hours getting in a good mood. Walking, playing, fooling around, reading newspapers, etc. Getting in a good mood was the surest way to get creative ideas.

He takes his own path.

BJ’s podcast recommendation: “Intelligence Squared”.

Oh! VERY important lesson from Novak. I’m always stressed that I need to publish every day.

I even asked Ice T once: if you stopped doing things, how long would it take for people to forget about you?

And he scared me when he answered almost immediately, “Six months”.

But Novak’s advice to Tim was the opposite: “Take as long as you want if you’re talented. You’ll get their attention again if you have reason to.”

BOOM!

J) Saying “no”

This came up as a theme in many of Tim’s podcasts (including one with me about my book, “The Power of No”).

When you are young and getting started, say “Yes” to anything. Tim was talking to super-investor Chris Sacca who said, “I’d even show up at meetings where I wasn’t invited.”

But ultimately, so many “inbound” requests come in for your time you have to say “no” to almost all of it.

Tim says: “3 to 4 mornings per week I am in “maker” mode until at least 1pm” – creativity without allowing for ANY interruptions.

– “WISDOM IS ABOUT FOLLOWING YOUR OWN ADVICE”

Sam Harris (a prior guest on my podcast as well) told Tim this.

I strongly believe this. For a few years, I was writing about my “daily practice” that I had used many times when things were at their worst for me.

Then in 2015, two really difficult things happened to me. One financial and one in my relationships.

Right away I said to myself, “OK, let’s see if this still works”.

And every night I would check the boxes: Did I improve 1% today physically, emotionally, mentally, spiritually.

Without this, I think I would have died or spun into massive depression both times. I followed my own advice.

If you can’t do this, then no advice will work. Advice is autobiography.


After the podcast was over, Tim and I spoke for awhile. He gave me advice about my podcast. He gave me advice about my next book. He told me some of the things that didn’t make it into the book.

Tim strives to increase his creativity. To experiment with new ideas, new formats, new ways to apply his creativity.

“Try things as an experiment. Always give yourself an out. Then when something works, double down.”

I left his place and it was dark. I had spent the past week doing nothing but reading his book and preparing.

The last thing Tim suggested, “Think about what advice your future self would give you right now.”

I thought about it. I went home. Had dinner. Thought more.

This is what my 60 year old self should say if he could advise me right now:

Care deeply about the work you do today. The future will take care of itself.

Oh and, “Don’t be late.”

 

Links and Resources:

Also mentioned:

The post Ep. 196: Tim Ferriss – What I Learned From Tim Ferriss’s ‘Tools of Titans’ appeared first on Altucher Confidential.



from Altucher Confidential http://ift.tt/2gOJxid via website design phoenix